Value

We understand that riding should be fun, not stressful. That’s why we create eBikes that remove the barriers of getting around—designed for effortless use, priced within reach, and built to keep up with real life. We believe freedom on two (or three) wheels should never come with complications or compromises. By focusing on reliability, fair pricing, and long-term value, we ensure that everyone can ride without worry and explore life without boundaries.

Vision

Your Lectric isn’t just a bike. It’s your reminder that play isn’t just for kids— it’s a way of moving through life. It’s how you pick up tacos, drop off a friend, or chase a sunset. It turns daily routines into micro-adventures and errands into excuses to laugh a little more. Play doesn’t have to be loud. It can be practical, even responsible. But it always makes life better. No matter the plan (or lack of one), it makes everything a little easier, a little faster, and a whole lot more fun.

What We Do

Every curve, component, and cable on your Lectric isn’t just engineered—it’s considered. We obsess over the little things: the throttle smoothness, how the battery lasts when it matters most, and yes, how every model comes standard with hydraulic brakes.

Built On Legendary Service

We believe that putting people before profit is a disruptive force for good. This belief steers our journey towards creating more than just a brand—it's about fostering a community. One built on trust, support, and shared momentum. It means giving more people the freedom to ride, ensuring fairness over frugality, and remembering that the best business is the one that puts people at the center. Because real momentum comes from doing the right thing in every single moment.

How We Do It

We believe that the best form of service is giving freely and without expectation—it's how we design, how we serve, and how we show up every single day. We aim to give people the good life they deserve by changing the way they move, live, survive, and thrive. Guided by kindness and shared empathy, we Lectrify the world by putting a better life within reach. We get excited when we can give someone something they didn’t think they’d have—whether it’s an affordable way to get to work or the chance to ride again. Every day is a chance to spark joy and create new possibilities for someone who thought they had no options.